
Sillly Bandz are an undeniable craze – of the variety that is difficult to explain rationally. Apparently, the same negotiating tactics my older son uses atĭessert time are transferable to Silly Bandz bartering. With fellow school kids on the bus, my son has turned 12 Silly Bandz into 18 (“I traded one really cool one for two medium ones”).

Silly Bandz only came into my personal consciousness last month when my nephews in Texas sent my 6 year-old son a 12 pack of them. And as I write this, I’m quite certain that millions of kids have them around their wrists at (shapes of animals, automobiles, planes, etc) and are just big enough to fit around a kid’s wrist. They are essentially colored rubber bands that are molded into shapes Not in a funny way, but more in an inconsequential way. And rest assured, someone’s making millions from

But take it from me, Silly Bandz are a big deal.

If you don’t have kids – or more specifically, you don’t have kids between the ages of 5 and 11 – you’re probably completely unaware of Silly Bandz.
